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About us
Experts in customer onboarding and KYC
Our Story
137 years! That’s the combined amount of experience that our management team have in the ID verification, KYC and customer onboarding industry. Having pioneered online people search more than 20 years ago with 192.com, the team went on to build 192business, a highly successful ID verification company which was acquired by Experian in 2012.
Today, our original company,192.com, is going stronger than ever and HooYu offers the most innovative services for to help organisations increase the success of their customer onboarding and KYC processes.1
Come work with us
Kick start your career and join a winning team. Check out our latest vacancies here.
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Now
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1996
In 1996 we launched 192.com which today helps millions of users every month to search and verify information on people, businesses and places.
2004In 2004 we launched 192business, that we grew to serve over 1500 organizations such as Apple, Dell, 888.com and HSBC with identity verification solutions to detect fraud, verify customer age and prevent money laundering.
2012192business was successfully acquired by Experian in 2012.
2016In 2016 we launched HooYu.com as an identity confirmation service for people to verify the identity of other people to help build trust for todays’ digital age.
2017In 2017 we launched HooYu Identify as the first global identity platform to unite and combine multiple identity technologies to help businesses verify their customers.
2018In 2018 we launched HooYu Investigate as a unique data visualisation tool for investigating people and businesses to speed up investigations, uncover links and create actionable intelligence.
2019HooYu goes live with leading retail banks such as NatWest and top online gambling operators such as Betfred.
2020HooYu recognized as a leading customer onboarding and KYC vendor, winning Retail Banker International “Best Customer Facing Technology” award and the eGaming Review “Compliance & KYC Supplier of the Year” award.
2020GB Group Plc (GBG) acquires the HooYu Investigate platform
Now192.com helps millions of users every month and enjoys a 90%+ market share.
NowToday HooYu Identify is used by banks, fintechs, online gambling operators, sharing economy marketplaces, online retailers and countless other kinds of organisations.
Hooyu is trusted by the following brands
